Aditya Birla Sun Life AMC IPO Details | Aditya Birla Sun Life AMC Limited IPO Details

What is an IPO?

               An IPO (Initial Public Offering) is the process by which a privately held company becomes a publicly traded company by offering its shares to the public for the first time. It could be a new, young company or an old company which decides to be listed on an exchange and hence goes public.

           With the help of IPO Companies raise equity capital by issuing new shares to the public or the existing shareholders can sell their shares to the public without raising any fresh capital.

Aditya Birla Sun Life AMC Limited IPO Details

About Aditya Birla Sun Life AMC Limited

           Incorporated in1994, Aditya Birla Sun Life AMC is set up as a joint venture between ABCL and Sun Life AMC. The company managed a total AUM of ₹2,736.43 Bn under mutual fund (excluding domestic FoFs), portfolio management services, offshore and real estate offerings, as of December 31, 2020. The company managed 135 schemes comprising 35 equity, 93 debt, 2 liquid schemes, 5 ETFs, and 6 domestics FoFs as of December 31, 2020.

           The company’s Monthly average assets under management (MAAUM) from institutional investors was ₹1,412.43 Bn as of December 31, 2020, which was the fourth-largest among its peers, according to CRISIL. The company has automated and digitized several aspects of its operations including in relation to customer onboarding, online payments and other transactions, fund management, dealing, accounting, customer service, data analytics, and other functions.

Competitive Strengths

• Largest Non-bank Affiliated Asset management company of India.
• Well recognized and trusted brand with experienced promoters.
• Rapidly growing customer base.
• Well-Diversified product portfolio and innovative schemes.

Company Promoters

Aditya Birla Capital Limited (ABCL) and Sun Life (India) AMC Investments Inc. are the company promoters.

If you haven’t Zerodha account, you can open your demat account here

Steps to apply in IPO through Zerodha

1) Visit the Zerodha website and login to Console.
2) Go to Portfolio and click the IPOs link.
3) Go to the “Aditya Birla Sun Life AMC “ row and click the ‘Bid’ button.
4) Enter your UPI ID, Quantity, and Price.
5) “Submit” IPO application form.
6) Visit the UPI App (net banking or BHIM) to approve the mandate.